Heather Awcock.

Head of Marketing, Digital & Communications
FAMI CPM
  • Operations
  • Leadership Group
  • Marketing
Heather Awcock Head of Marketing
I believe strong brands are built through genuine connection, clear strategy, and the energy to keep evolving.

Heather leads HHG Legal Group’s marketing, digital and communications strategy across Western Australia. Her role brings together brand development, client engagement, business development and communications to support the firm’s long-term direction.

She works with teams across HHG to ensure the firm’s communications reflect the clarity, sound judgement and understanding clients should experience in their legal work. This includes strengthening relationships with clients and referral partners, developing HHG’s digital presence and supporting opportunities across metropolitan and regional Western Australia.

Drawing on her background in professional services marketing, business development and strategic communications, Heather combines commercial thinking with a strong understanding of client experience. She has contributed to HHG’s brand development, digital transformation, leadership profile and market growth.

Heather brings energy, creativity and a collaborative approach to her work. She enjoys turning ideas into practical initiatives and helping teams communicate with greater clarity and purpose.

As a member of HHG’s Leadership Group, Heather also contributes to firm-wide strategy, organisational alignment and the continued development of HHG’s people and culture.

Areas of Focus.

  • Strategic marketing and brand development
  • Business development and growth strategy
  • Digital marketing and communications
  • Client engagement and experience
  • Leadership visibility and profile building
  • Content strategy, SEO and GEO
  • Stakeholder and community engagement
  • Brand positioning and reputation management
  • Strategic partnerships and sponsorships
  • Regional market engagement and growth
  • Marketing operations and performance reporting
  • Organisational communications and alignment

Accreditations for Heather.

  • Qualifications

    • MiniMBA – Management
    • MiniMBA – Marketing Management
    • MiniMBA – Brand Management
    • Australian Institute of Management – PILOT Leadership training
  • Membership

    • Australian Marketing Institute – Fellow CPM